H&R Cleaning Co.

This rebranding project for H&R Cleaning Co. centered on replacing an AI-generated logo that lacked personality and a professional look. The goal was to create a refined, high-quality brand identity that felt true to their mission and values. Working closely with the client, we developed a clean and timeless visual identity designed to appeal to both commercial and residential clients. The result is an elegant, sophisticated brand that elevates their presence and communicates trust and reliability. The client was excited with the outcome and shared that the final design truly captured the essence of their business.

Setup & context

Prior to the launch, we established a clear brand foundation for H&R Cleaning Co., ensuring every visual and message aligned with its core identity and values.

The challenge & problem PROCESS

This rebranding project for H&R Cleaning Co. focused on replacing an AI-generated logo that lacked personality, creativity, and professionalism. The challenge was to create a refined, timeless identity that felt true to their mission and appealed to both residential and commercial clients. The final design elevated their brand presence, and the client felt it perfectly captured the essence of their business.

Launch, impact, results

The brand launch for H&R Cleaning Co. introduced a polished, professional identity that immediately elevated the company’s image.

Results
The client was thrilled with the final logo and business card designs, sharing that they turned out even better than she had envisioned. She especially loved the original, hand-drawn lemon icon and spray bottle illustration—unique concepts developed organically during the design process. The elegant color palette of maroon, dark navy blue, and black further reinforced a sense of trust, sophistication, and lasting impact, positioning H&R Cleaning Co. for success with both residential and commercial clients.

Logos

Business Card Design