Humble Servant Records

My branding project with Humble Servant Records focused on crafting a timeless visual identity that captures the essence of their elegant, classic music style. I developed a cohesive brand system by carefully selecting typography, color palettes, and imagery that resonate with their artistic vision. The brand launch was designed to attract ideal clients and establish a strong, memorable presence in the music industry.

Setup & context

Prior to the launch, we established a clear brand foundation for Humble Servant Records, ensuring every visual and message aligned with its core identity and values.

The challenge & problem PROCESS

Creating a brand that felt classic but not outdated could have posed a challenge in terms of choosing typography and color schemes that honored tradition while staying relevant.

Launch, impact, results

The brand launch for Humble Servant Records introduced a refined visual identity rooted in elegance and service. The centerpiece—an image of a hand presenting a record on a platter—beautifully captured the studio's heart: serving artists with excellence and humility.

Results
The client was thrilled with the final outcome, especially the thoughtful color palette, typography, and powerful imagery that resonated deeply with their mission and audience. The brand now confidently reflects their unique style and values.